Snowbiz247 hotel video tours proven to be of great value for hotel operators in Thailand and elsewhere, offering ongoing return for a one-time investment
This statistics in this story were updated on December 22, 2010. The views of our hotel video tours range from the lowest at 269 (per month!) to the highest at 1,632 (per month!). Our product keeps working for these advertisers!
Multimedia entertainment personality and web publisher Nicholas Snow on location at yet another fabulous hotel, creating a video tour for his worldwide audience.
(Watch the videos on this
page) Most videos viewed over 800 times monthly; scoring high on YouTube searches for gay hotel Thailand; to be featured at new Facebook.com/VisitThailand fan page. Participating hotels include dusitd2 baraquda pattaya, Sacha's Hotel UNO in Bangkok, the Sansuk Guest House and Sauna in Pattaya, the Triangle Inn in Palm Springs and the Spartacvs Bali.
Great review!! Booked my stay for my fist three days in Bangkok before I'm off to other areas in Thailand over the month! If it wasn't for this video I'd probably be staying at the Novotel Bagna again, not a bad hotel, but away from the Skytrain.
...an unsolicited comment made to the YouTube video for Sacha's Hotel Uno on 31 January, 2011
Below is the latest version of our hotel tours, this one produced on January 3rd 2011. The rest of this story applies to our previous hotel video tours.
Nicholas Snow produced this special episode of his internet video series, Snowbiz247, about the Sansuk Sauna and Guesthouse on January 3, 2011. Want more videos about Thailand? Visit www.Facebook.com/VisitThailand. For other videos, visit www.YouTube.com/Snowbiz247 or use the video tab at the top of this page.
ABOUT OUR HOTEL TOURS
Upon the conclusion of an 18-month pilot study, the hotel video tour advertising package offered by the NotesFromTheWorld.com family of web sites, including NotesFromThailand.com, has proven to deliver fantastic results. The tours, conceived by multimedia entertainment personality and web site publisher Nicholas Snow, are viewed thousands of times each month on YouTube and elsewhere. Snow focuses a particular episode of his web TV program, Snowbiz247, on a specific hotel and then integrates that program throughout the internet.
The goal? "To report and inspire adventures in the world of travel and entertainment." The means? "Combining social networking, travel journalism and video production to promote tourism."
Snowbiz247 is an internet video series produced and hosted by multimedia entertainment personality Nicholas Snow – focusing on “adventures in the world of travel and entertainment” with the buzz line, “Small screen. Big host. Worldwide audience.” The series does in fact reach a worldwide audience via YouTube, the NotesFromTheWorld.com family of web sites (which includes NotesFromThailand.com), and on other web sites, including Facebook.
The format varies from event reporting and interviews to tours of specific venues including hotels. The hotel tours are shot with a hand-held camera by producer/host Snow in a single unedited take. The videos are shot in real time to provide the viewer with a genuine perspective of the property, and are co-hosted by a representative of each hotel in a “moving interview” during which the property and destination are showcased and discussed.
Are the hotel tours successful? Yes! All hotels have reported return on investment, some getting major bookings in the first few weeks! Here are some case studies:
Pattaya, Thailand Sansuk Sauna and Guest House
Uploaded 22 February 2009
Clientele: Gay Men
Total Views as of December 22, 2010: 25,281
Total Months: 21
Average Monthly Views: 1,203
Average Daily Views: 40+
Nicholas Snow has been our friend for some time now and has given us
what is probably the best publicity we have ever had. He is a true professional.
Pattaya, Thailand dusitd2 baraquda pattaya
Uploaded 19 April 2009
Clientele: General Population (Gay Friendly)
Total Views as of August 1, 2010: 5,393
Total Months: 20
Average Monthly Views: 269
Average Daily Views: 9
"Hi Nicholas, Just wanted you to know I watch your occasional videos.... Saw your two on the dusitD2 in Pattaya.....went twice to the Friday night thing and LOVED the place. When the manager introduced himself I told him I was coming to stay at his place next time I visited and he could thank you for that. I have just made a 2 week reservation there in December. Just wanted you to know...."
Mel Lewis
Palm Springs, California Triangle Inn
Uploaded 10 June 2009
Clientele: Gay Men
Total Views as of August 1, 2010: 22,708
Total Months: 18
Average Monthly Views: 1,261
Average Daily Views: 42
Bangkok, Thailand Sacha’s Hotel UNO
Uploaded 30 July 2009
Clientele: General Population (Gay Friendly)
Total Views as of August 1, 2010: 26,112
Total Months: 16
Average Monthly Views: 1,632
Average Daily Views: 54
Bali, Indonesia The Spartacvs Bali
Uploaded 12 August 2009
Clientele: Gay Men
Total Views as of August 1, 2010: 21,962
Total Months: 16
Average Monthly Views: 1,372
Average Daily Views: 45
What exactly are the hotel advertising/marketing teams paying for when they purchase the video tours?
• The video is being produced and hosted by a journalist/entertainment personality known worldwide to an audience built over decades on television, in newspapers and magazines and on the internet. Nicholas Snow is fully credentialed by the Ministry of Foreign Affairs as a foreign correspondent for the fifth year in a row in Thailand, where he appears regularly in a variety of media. He is the most visible openly-gay foreigner in Thailand (which is great for hotels targeting the lucrative gay market), and his videos attract a monthly worldwide audience of at least 25,000. He also appears in movies and in TV commercials (see www.NicholasSnow.com). Overall, his online videos have been viewed over half a million times, most of these views in the last two years.
• The video is being uploaded into a proven distribution network reaching an existing audience.
• While some aspects of the campaign do expire, the video does not, so the hotels get ongoing benefit from a one-time purchase.
Some participating hotels diverted some of their print advertising budgets to Snow's video tours because of the ongoing return on investment and the ability to reach a known worldwide market.
Said Snow, "Make this comparison. Hotels could easily spend at least thousands of dollars for advertisements in local print media to reach a limited audience in a limited area for a limited amount of time. They could spend a lot of money for an internet advertising campaign, but that campaign will expire and they will not really know what they got in return for their investment. With the Snowbiz247 package, the hotel reaches a worldwide audience in a video that has no expiration date. In addition, a marketing executive can always know how many times their video has been viewed, and they can see for themselves how the video shows up in a variety of search engines. This is a spectacular, unique product offering spectacular, unique results!"
With inquiries, contact Nicholas Snow via email at Orbit@NotesFromTheWorld.com or from within Thailand by telephoning 081 497 6167. Snowbiz247 may be watched at anytime, anywhere in the world, from any internet-connected device with a connection sufficient enough to support online video.
Triangle Inn Feature Story - Triangle Inn Video Tour - Triangle Inn Official Website
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